ARTICLES BY THIS AUTHOR
- 5/29/2012
SAP to Acquire Ariba for $4.3B
The acquisition is expected to establish SAP as a leading business network, adding cloud-based, business-to-business collaboration to its existing solutions. <br /> - 5/29/2012
Pepsi and Twitter Announce Global Partnership
By partnering with Twitter, PepsiCo is providing fans exclusive content and engaging millions of people around the world through one of their key passion points music.<br /> - 5/29/2012
Kraft Shareholders Approve Mondelez as New Name
It's official: Mondelez will serve as an umbrella for the company's many iconic product brands, including Cadbury, Jacobs, LU, Milka, Nabisco, Oreo, Tang and Trident. <br /> - 5/29/2012
Coca-Cola QR Codes Drive Consumer Engagement
Coca-Cola signed an agreement with ScanLife to position the beverage company as a pioneer in the fields of mobile marketing and managed mobile barcodes.<br /> - 5/29/2012
Progress Report: Nestle Creates Shared Value in the U.S.
Nestl in the United States released its 2011 Creating Shared Value report detailing new accomplishments in the areas of nutrition, sustainable business practices, and economic and community development. <br /> - 5/21/2012
Nestle Water Puts SFA in the Cloud
Nestle Water will use a new mobile-based platform in Beijing and Shanghai that connects sales teams to information such as replenishment and promotions in real time from any location, via smartphone providers.<br /> - 5/21/2012
Inside the Top 25 Supply Chains
Gartners Supply Chain Top 25 list for 2012 includes eight pure play consumer goods companies. Some are perennial leaders, like P&G. Others climbed the ranks with impressive supply chain transformations. Unilever, for example, broke into the top 10 this year, and Kimberly-Clark made its debut at No. 25. <br /> - 5/21/2012
Anheuser-Busch InBev Strikes Supply Chain Deal
The global brewer will expand its implementation of transportation and logistics management solutions based on successful roll outs in key regions.<br /> - 5/21/2012
ConAgra Acquires Private Label Business
This is the fourth acquisition in the past fiscal year for ConAgra Foods, following the acquisitions of National Pretzel Company, Del Monte Canada and Odom's Tennessee Pride. - 5/21/2012
General Mills to Cut 850 Jobs Globally
Savings from restructuring actions will be reinvested to support the companys future growth strategies and to accelerate innovation across General Mills global business platforms.<br />