ARTICLES BY THIS AUTHOR
- 8/7/2012
Beyond the Brand
Pfizer Consumer Healthcare heard directly from consumers that simplified and easy access to nutritional information is what they needed. Being in the multivitamin business for 30 years, the Centrum team listened and developed Nutrition Possible to help people achieve their overall nutritional goals. - 8/7/2012
The State of Facebook
Is it time to surmise the demise? After its disappointing IPO, Facebook is under pressure from investors and analysts to report increased growth and revenue to Wall Street. - 8/7/2012
More Customer Contact
Coca-Cola Brasil incorporates social media into its Customer Relationship Management strategy. - 8/7/2012
The Innovation Solution
A sneak peek inside Praveen Gupta's new book on making innovation more pervasive, predictable and profitable. - 8/7/2012
Here to Stay
<em>CGT </em>Executive Editor Kara Romanow gives you a sneak peek into the trends and topics discussed in this month's issue. - 8/7/2012
Natural Product Solutions Introduces New Line of Supplements
<div>NPS announces its partnership with four-time NBA champion, television personality and health and wellness enthusiast, John Salley, in a line of natural supplements called VirMax.</div><br /> - 8/7/2012
Innovative Shopping
A Clorox and Alice.com Facebook flash sale proves social commerce pays off. - 8/6/2012
Nestle USA Appoints New Chairman and CEO
Paul Grimwood, CEO of Nestl UK & Ireland, has been appointed to the role of chairman & CEO of Nestl USA following the announcement by current chairman & CEO Brad Alford, who is to retire in October 2012.<br /> - 8/6/2012
TABS Group Names New Partner
<div>The Tabs Group announces the promotion of Bill Laros to Partner.</div><br /> - 8/6/2012
Campbell Completes Bolthouse Farms Acquisition
Campbell Soup Company completes the acquisition of Bolthouse Farms for $1.55 billion in cash.<br />