ARTICLES BY THIS AUTHOR
- 12/15/2014
Coca-Cola Appoints Chief Customer and Commercial Leadership Officer
Julie Hamilton will lead a worldwide organization responsible for growing sales and profits with more than 20 million customers who serve Coca-Cola beverages to 1.9 billion consumers a day in more than 200 countries. - 12/11/2014
A Note from Strategy& (October 2014 Meeting Wrap-Up)
It was great to see everyone in sunny Orlando this October! - 12/11/2014
The Top Headlines of 2014
?Changing consumer preferences, market predictions and big data dominated as conversations within the <em>CGT</em> community in 2014, alongside longstanding favorites, including TPM and anything to do with P&G. Before the hustle and bustle of the New Year begins, take a moment reminisce about the trends and challenges we faced in 2014. - 12/10/2014
2014 Awards Winners: SMB Market Award
<em>CGT</em> honors Suja Juice for implementing a mobile solution that enables merchandising to gather valuable real-time data in retail stores about out-of-stocks, shelf space and competitor activity. - 12/10/2014
2014 Awards Winners: CIO of the Year
<em>CGT</em> honors David Stahl, Chief Information Officer for the company formerly known as Hillshire Brands (now part of Tyson Foods) for making a demonstrable business impact in his organization through the implementation and successful use of technology. - 12/10/2014
Wall Street's Perspective
Analysts Alexia Howard and April Scee weigh in on the hottest consumer trends, the rise of niche brands and future M&A activity. - 12/10/2014
2014 Awards Winners: Customer Management Award
<em>CGT</em> honors P&G for building a single system of record for CRM on a global scale with campaign management capability for programs with reporting and analytics. - 12/10/2014
On-Shelf Alerting
Jon Golovin, CEO and Chairman of RSi, discusses how daily alerting, as an integral part of collaboration programs, can help retailers and suppliers achieve better top line sales, bottom line profit and improve customer satisfaction. - 12/10/2014
2014 Awards Winners: Dick Clark Supply Chain Award
<em>CGT</em> honors Kellogg Company for the successful integration of Pringles, a large, strategic product/brand acquisition, into the company's ERP backbone. - 12/10/2014
2014 Awards Winners: CMO of the Year
<em>CGT</em> honors Clive Sirkin, Chief Marketing Officer for Kimberly-Clark Corp., for making a demonstrable impact on his organization through the implementation and successful use of new marketing strategies, technologies and processes.