Alarice Rajagopal
ARTICLES BY THIS AUTHOR
- 8/21/2017
Sears Inks Licensing Deals for Kenmore, DieHard
Cleva North America will manufacture Kenmore brand vacuums and accessories while Dorcy International will make DieHard batteries and flashlights. - 8/21/2017
Hormel Names CEO for CytoSport Brand
Lisa Selk will steer the sports nutrition brand's continued focus on new product innovation and distribution expansion. - 8/21/2017
Managing Trade Data During M&As
The realities of bringing two distinct organizations together means bringing together unique systems and data configurations. - 8/17/2017
Amazon Launches 'Instant' Pickup
Instant Pickup lets Prime members order and receive items at select locations in two minutes or less. - 8/15/2017
Talking Rain, Tata Beverages Strike DSD Alliance
The pact brings Tata's Himalayan Natural Mineral Water to the U.S. through the independent Sparkling Ice direct-store-delivery distribution network. - 8/15/2017
Mars Food Grabs a Tasty Bite
The company will buy Preferred Brands International, a manufacturer of Indian and Asian foods sold primarily under the Tasty Bite brand. - 8/10/2017
Disrupting the Consumer Experience
For decades, shopping was all about "bigger is better." But consumer expectations have changed as new technologies have emerged. - 8/8/2017
Hormel Foods Hires Digital Leader
Stephen Koven will be responsible for developing digital strategies and leading teams to build sales and marketing plans. - 8/7/2017
Tyson Reshuffles Executive Structure
The simplified corporate structure is expected to increase agility and decision-making speed. - 8/7/2017
Amazon and CPGs: Friends or Foes?
Given that Amazon is extremely shopper-focused and has shown tremendous resilience in placing big bets, consumer goods manufacturers don’t have a choice.
