CGT Archives

Timberland launches a global "Don't Tell Us It Can't Be Done" campaign to encourage the establishment of meaningful emissions standards from UN Climate Change Conference.

Learn valuable strategies and insights for managing and anticipating supply chain opportunities in the economic upturn.

Consumer goods companies must up their game to manage revenue, costs and risks at a completely new level of leadership focus and execution pace.

In today's tough economic environment, consumer product companies are increasingly looking for operating efficiencies to offset shrinking margins. Now more than ever, the CMO is expected to do more with less.

Mark Fera,Accenture Consumer Goods & Services, outlines why product lifecyclemanagement is a must in today's economy.

CGT Editor Ali Ackerman gives you a sneak peek into the trends and topics discussed in this month's issue.

The new creative marks the first time the brand has used 30-second commercials.

Green Mountain Coffee introduces its new Donut House Collection, a full line of regular, decaf and flavored coffees in K-Cup portion packs for use with Keurig Single-Cup Brewing Systems.