"Blow-Away Guy" Anchors Maxell's New Ad CampaignMaxell Corporation's classic, black-and-white "blow-away guy" image is the centerpiece of a new multi-million dollar integrated marketing campaign. How do you forecast your tech spend in 2006?Latest findings seem to reflect our overall perspectives on tech spending in 2006. Shared Strategies How consumer goods firms large and small are addressing similar challenges. Making sense of retail link Is it possible to turn Wal-Mart's data deluge into actionable insights? The Pulse -- December 2005 Following the launch of Lee1889.com in May 2005, Lee Jeans continues to push its aggressive e-commerce strategy. Single Version of Truth How to establish an effective trade promotion analysis process Promotional Modeling Optimization How to maximize trade funds investments with advanced analytics Collaborative Product Development How to ensure successful product launches Lessons Learned How to achieve EPC/RFID tagging compliance Checking in at Checkout How to cash in on significant rewards gleaned from POS data insight First Previous 110 111 112 113 Next Last
