Many of us have grown up in the CPG industry surrounded by leaders who have worked their way up from the bottom, and understand multiple aspects of the business. These individuals have historic knowledge on how things get done.
In addition the CEOs promotion, MPOWERDs Board of Directors appointed Valarie Gelb as Chairman of the Board and appointed two new directors, Mark Sperry and Michael Pecoraro.
Target is strengthening its efforts to become a channel-agnostic retailer with mobile serving as the "front door" to its brand, while cutting thousands of jobs is part of a plan to save $2 billion over two years.
Using the entrepreneurial spirit of a smaller company, General Mills acted on an intuition, an outside partnership and direct consumer interaction, for a quick innovation with a big impact.
Team members and partners who come with different backgrounds, experiences, attitudes, and ways of thinking, all contribute to a dynamic culture, robust knowledge bank, and innovative thinking.
Campbell's Culinary & Baking Institute released its second annual Culinary TrendScape -- a trend report tracking the top 10 influential food themes for 2015, including Filipino Flavors, Regional Barbecue and Bread Revival.
With a reputation for its engaging marketing campaigns in certain regions, Cadbury decided to use personalization to raise its brand awareness, increase penetration, and connect emotionally with its customers in lesser-known regions.