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Product Innovation

  • SVEDKA Vodka Launches Bold Campaign

    The company is set to launch its new national integrated marketing campaign, with outdoor, digital, social, print and experiential activations.
  • Amway Invests $20M in Vietnam Facility

    The new facility is part of more than $375 million in planned manufacturing and R&D expansion.
  • dunnhumby Taps Crowdsourcing for NPDI

    The customer science company will host a Big Data hackathon challenge in an effort to develop a predictive model for the success of new product launches at retail.
  • Chobani CEO Honored as Disruptive Innovator

    In just five short years, Hamdi Ulukaya transformed a small shuttered dairy plant into a $1 billion business that produces the No. 1 selling Greek yogurt brand in America. He is now being honored amongst an elite group of innovators, pioneers and game-changers across various disciplines for his entrepreneurial spirit and ability to catalyze a consumer-led movement.
  • What's Next after Data Sharing Programs?

    As retailers have grown more open with sharing their operational data with suppliers, CG manufacturers have been empowered to deliver analysis and recommendations that have helped both sides of the partnership attain important goals.

  • Coca-Cola Names Global Design Leader

    The brand veteran is the co-founder of Attik, a design agency that led Cokes massive redesign in 2006.

  • Hershey Assembles Global Leadership Team

    The company is taking the measures to further enhance its ability to execute its business strategy, accelerate international growth, and develop and broaden leadership talent.
  • The Biggest CPG Brand Hits of 2012

    Nearly 1,900 new products hit retail shelves across the United States in 2011/12. Yet, only 11 percent of those launches achieved exceptional first-year sales. Here's a look at the top 20 products, including Dannon Oikos and Starbucks K-Cups, that beat daunting new product odds and stimulated growth despite a challenging economic environment.
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