Reckitt Benckiser Unveils 2012 Water Impact

6/14/2013
Reckitt Benckiser (RB) unveils its innovative water footprint measurement approach and how it helps hundreds of thousands of people to improve their health and hygiene as part of betterbusiness, its new sustainability strategy. RB's sustainability report highlights the company's environmental program and social contribution.

"Water is an increasingly critical resource around the world and it is vital to our consumers and our business," says Rakesh Kapoor, CEO, RB. "Our innovative approach to reducing our water impact demonstrates how our sustainability strategy aligns with the emphasis in our business strategy on health and hygiene and emerging markets. We are determined to grow sustainably, helping people to lead healthier lives, and we made excellent progress in 2012."

RB's sustainability strategy has three headline targets for 2020: 1/3 net revenue from more sustainable products, 1/3 reduction in water impact across the product lifecycle, 1/3 further reduction in carbon footprint across the product lifecycle. RB's partnership with Save the Children also has the ambition to stop diarrhea from being the world's biggest killer of children under ?ve by 2020. RB's strategic priorities are health and hygiene behavior and water use.

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