Revenue Growth Management

When it comes to build vs. buy, Colgate-Palmolive says taking certain things in-house is increasing their revenue growth management and media analytics flexibility and scalability.  

Kraft Heinz is embarking on a new growth trajectory, focusing on strategic revenue management and brand enhancement to connect more meaningfully with consumers worldwide.

WM Barr, home of brands Goof Off, Klean-Strip, DampRid, Mold Armor, and Citristrip, is tapping the revenue intelligence tech to identify sales opportunities and bolster retail partnerships.

The brands are among the first set to participate in Instacart's pilot program, showcasing digital advertisements on its AI-powered smart carts within the store.

Unilever is tackling the challenge of excess and aging inventory, investing in technology that streamlines processes to embrace a sustainable, circular approach to lengthening shelf life.

Deliver triple win for retailers, consumers, and FMCG organizations

While consumers may be hunting for deals this holiday season, Kraft Heinz remains firm that it won’t return to its pre-pandemic promotion-heavy tactics.

Coca-Cola is accelerating its digital B2B platforms for better tailoring of product, price, and packaging architecture, which are expected to reduce out of stocks and optimize physical inventory placement.