Revenue Growth Management

Drive Profitable Growth During Times of Economic Uncertainty with Generative AI
CPG companies can optimize price, promotion, and revenue growth with the help of generative AI. This cutting-edge technology can generate insights and recommend actions that take sales planning from weeks to minutes, with a high statistical likelihood of market success.
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Driving Greater RGM Efficiencies in Consumer Packaged Goods
In this infographic, discover actionable insights and strategies to optimize your RGM operations, enhance collaboration with retailers, and maximize profitability, with stories of success from The Kraft-Heinz Company, Altria Group, Coca-Cola, and more.
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Kraft Heinz Expands Agile Pods Across Organization

Kraft Heinz’s expansion of its Agile-based strategy across all business functions, which includes pods of teams hyper-focused on specific challenges and opportunities, is expected to help it manage increased promotions this year to better compete with private label.
Hanesbrands Takes Next Step Toward ‘Common Technology Spine’

Hanesbrand is ramping up enterprise-wide digital transformation, rolling out innovation plans for everything from payment architectures to supply chain automation to ERPs. Get the details.
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Bridging Revenue Growth Gaps for Holistic CPG Expansion

A Holistic Enterprise transformation drives transparency, consistent processes, and accuracy across the organization. In this whitepaper, learn how leading CGS are leveraging revenue growth planning to maximize resiliency and drive growth.
5 Steps to Next-Level Revenue Growth Management

Consumer goods companies are embracing revenue growth management (RGM) as an opportunity to shape revenue and margins. In this roadmap, learn how CGs such as Kraft Heinz and Keurig Dr Pepper are finding RGM success.
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Decoding Revenue Growth Management to Supercharge Profitability and ROI

In this exclusive Q&A, Paul Smith, SAP’s global solution manager for trade and revenue growth management solutions, outlines how CG companies can strive for a more holistic RGM strategy that balances sustainable growth, enhanced profitability, and business success.
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RGM's Consumer Goods Growth Spurt

Download to learn how companies are opting for a better, more holistic RGM strategy, including success stories from Coca-Cola, Kimberly-Clark, Mrs. T’s Pierogies, and more.
Kraft Heinz Joins AB InBev’s BEES Digital Platform

The company also provided more insight into its proprietary trade promotion technology and supply chain investments, the latter of which enables it to forecast sales down to the SKU level.
What Counts Most for CPG Leaders? Social Skills and Pricing Science

What do L’Oreal Group and Prime have in common? Despite their dramatic differences, they both prove that your teachers were right: Social skills matter when being a leader.

Drive Profitable Growth During Times of Economic Uncertainty with Generative AI

Driving Greater RGM Efficiencies in Consumer Packaged Goods

Kraft Heinz Expands Agile Pods Across Organization

Hanesbrands Takes Next Step Toward ‘Common Technology Spine’

Bridging Revenue Growth Gaps for Holistic CPG Expansion

5 Steps to Next-Level Revenue Growth Management

Decoding Revenue Growth Management to Supercharge Profitability and ROI

RGM's Consumer Goods Growth Spurt

Kraft Heinz Joins AB InBev’s BEES Digital Platform

What Counts Most for CPG Leaders? Social Skills and Pricing Science