Revenue Growth Management

CPG companies can optimize price, promotion, and revenue growth with the help of generative AI. This cutting-edge technology can generate insights and recommend actions that take sales planning from weeks to minutes, with a high statistical likelihood of market success.

In this infographic,  discover actionable insights and strategies to optimize your RGM operations, enhance collaboration with retailers, and maximize profitability, with stories of success from The Kraft-Heinz Company, Altria Group, Coca-Cola, and more. 

Kraft Heinz’s expansion of its Agile-based strategy across all business functions, which includes pods of teams hyper-focused on specific challenges and opportunities, is expected to help it manage increased promotions this year to better compete with private label.  

Hanesbrand is ramping up enterprise-wide digital transformation, rolling out innovation plans for everything from payment architectures to supply chain automation to ERPs. Get the details.

A Holistic Enterprise transformation drives transparency, consistent processes, and accuracy across the organization. In this whitepaper, learn how leading CGS are leveraging revenue growth planning to maximize resiliency and drive growth.

Consumer goods companies are embracing revenue growth management (RGM) as an opportunity to shape revenue and margins. In this roadmap, learn how CGs such as Kraft Heinz and Keurig Dr Pepper are finding RGM success.

In this exclusive Q&A, Paul Smith, SAP’s global solution manager for trade and revenue growth management solutions, outlines how CG companies can strive for a more holistic RGM strategy that balances sustainable growth, enhanced profitability, and business success. 

Download to learn how companies are opting for a better, more holistic RGM strategy, including success stories from Coca-Cola, Kimberly-Clark, Mrs. T’s Pierogies, and more.