Technology

Pepsi-Cola North America leverages Avista Decision Support Services (Avista DSS) by Marketing Management Analytics Inc. (MMA) to help maximize the return on its marketing investments.

Some might call it nepotism. But customers should be suspicious if a company doesn't deploy its own technology.

The world may never know the formula behind Coke Classic or why a box of cereal costs more than a bushel of bananas, but there is one closely guarded secret in the consumer goods space that is beginning to unfurl: price optimization.

7-Eleven Inc. announces winners of its 2006 Retailer Initiative Awards.

Swiss drugmaker Novartis AG is rumored to be considering the sale of baby food maker Gerber Products Co. to Nestle, reported the Wall Street Journal.

Modern factories demand shorter lead times, quicker reaction to exceptions, stronger material scheduling capabilities and more customization to run efficiently

Generating greater trade visibility and control