Gordon's Jewelers Launches Web Store

Gordon's Jewelers selects GSI Commerce to design and operate its first online store. The fine jeweler also is using GSI Commerce to provide customer care, drop-shipment management and marketing services. The new site features parametric search and navigation capabilities, as well as RSS for discount and specials notifications. Parent company Zale Corporation has previously deployed GSI Commerce e-commerce platforms for all Zale brands, including Zales online and Bailey Banks & Biddle Fine Jewelers.