Technology

The Digital Shopper Marketing Landscape 2017 identifies hundreds of digital solution providers along the path to purchase.

The fact that an entire category like men's grooming is now battling online to build loyalty while simultaneously locking in long-term sales is a noteworthy sign of the times.

The technology's myriad applications will enable increased trust and transparency, both across the supply chain and with consumers.

The deal strengthens McCormick's position in the condiments category through the addition of brands like French's, Frank's RedHot and Cattlemen's.

The packaged foods maker is looking to drive sales through digital content by launching an online destination for consumers who need dinner ideas.

Winning in the new digital economy is less about influencing consumers to buy something and more about helping them achieve something.

Commonalities among the 10 most profitable apparel manufacturers on this list (courtesy of sister publication Apparel) point largely to the effective use of technology.

Ainsworth Pet Nutrition has selected the Exceedra integrated business planning solution in an effort to optimize its business and sales & operations planning processes in support of the company’s growth strategy.