Technology

An authentic brand purpose will be critical for building loyalty among modern, proactive "prosumers."

StayinFront’s mobile field force technology will enable Breville’s in-store teams to manage territories effectively and standardize and complete tasks efficiently.

The $1.8 billion deal covers software six products covering security, marketing and commerce, including Notes & Domino.

RangeMe launched RangeMe Services to help suppliers ensure their products are shelf-ready and optimized for buyer discovery.

CGT looks at emerging technologies that offer unique solutions to consumer goods companies seeking to transform their organizations. This week: internet-enabled augmented reality tools from NexTech.

The end-to-end platform does everything from maintaining appropriate stock levels to determining market-specific pricing and measuring promotion results.

Heilongjiang Feihe Dairy Co. has signed a strategic agreement with Siemens PLM Software to digitize the consumer goods company’s product lifecycle management processes

The three-year-old startup markets healthy condiments and other products under the Primal Kitchen brand.