Nielsen Global Connect Acquires Precima Through this acquisition, Nielsen will up its portfolio of personalized and addressable pricing, promotion and assortment capabilities by leveraging Precima’s solutions. The Importance of Connecting CX with ‘SC Ex’ (Supply Chain Execution)A consumer goods industry now focused on building better shopping experiences shouldn’t underestimate the impact of delivering the right product, at the right price, on time. Catalina Partners with Koupon for C-Store Insights Catalina is partnering with Koupon to provide c-store retailers and CPGs with a more holistic understanding of cross-channel consumer purchase behaviors. Salsify and Snap36 Support 360-degree Images on Walmart.com Salsify and Snap36 entered into a partnership that enables brands to manage, capture and distribute 360-degree images with efficient affordable scale. Acquisition Creates New Beauty Powerhouse Natura &Co closed on its acquisition of Avon Products last week, and has appointed a new senior team to drive the company’s growth. Enhancing Promotion Effectiveness Through Collaboration With AI-driven technology, retailers and CPGs can work together to optimize their promotional planning. Path to Purchase Toolkit (January 2020) A roundup of technology-driven tools that drive consumer understanding, engagement and conversion on every step of the path to purchase. Digital Shopper Engagement Solutions Guide 2020 A comparison chart of 39 orgs providing digital solutions to help consumer goods companies connect with shoppers. P&G Taps Cretella to Take CIO Reins Smart Predictions for the Brick and Mortar Store Brick and mortar stores are not becoming obsolete. They just need to get a whole lot smarter. First Previous 280 281 282 283 284 Next Last
