Bridgestone Europe announced a contract with British Telecommunications for new network infrastructure and managed cloud services connecting more than 200 sites across 20 countries.
With consumers increasingly buying products "anywhere, any time," brands and retailers must deliver engaging experiences that capture their attention before, during, and after the physical shopping experience.
Nestle brand Just Right by Purina added an interesting "element" to its product personalization methodology this month by encouraging dog owners to take a closer look at their pets' poop.