Lowe's Home Improvement has launched a mobile app for in-store navigation that employs augmented reality technology to enhance the shopping experience.
Coca-Cola Co. has unveiled a bevy of executive appointments that will take effect when current president and chief operating officer James Quincey becomes chief executive officer on May 1.
The consumer goods maker will work with Accenture to deploy a new trade promotion management template across the region to standardize sales planning and execution.
