Data & Analytics

While people may debate "nature versus nurture", the right environment can help stimulate creative thought and collaboration that leads to breakthrough innovations.

Avon's Mega Effects Mascara features a new brush that can be used at 12 different angles.

Twitter will have dedicated Mondelez International teams in Brazil, India, the United Kingdom and United States, to deliver real-time marketing solutions.

PepsiCo is named to 2013 Dow Jones Sustainability Index and releases its Corporate Sustainability Report and Global Reporting Initiative report.

The former Unilever executive brings extensive experience in business operations, change management, IT and systems implementations, in addition to deep CPG experience.

The apparel and retail company will orchestrate global trade on an automated cloud platform from GT Nexus that helps to connect buyers, sellers and service providers.

Accenture designed, built, and implemented a new operating model for Hostess Brands, including a new distribution system and IT systems, across all aspects of the Hostess Brands enterprise, including the sales and marketing, merchandising, manufacturing, finance and order management functions.

All brands want to achieve the instant recognition of Coca-Cola, Starbucks or Gillette as customers respond instantly to these brands, reliving everything that is special about them.But a brand is more than a recognizable logo or specially designed symbol. Its a mirror of how customers perceive a company, and those perceptions reflect the value customers place on the products or services that company provides.