Danone Selects Retail Execution Tool
Danone GmbH selects buzz Solutions to deploy its cloud-based mobile solution for Retail Execution: “buzzRetail”.
Based in Germany, Danone GmbH business lines are water, dairy products and infant nutrition and this group holds top positions in these divisions. With global brands such as Activia and DanActive, Danone is a provider of health conscious food products in Europe with over 40 percent of global sales generated in this part of the world.
Danone will be deploying buzzRetail in both Germany and Austria. Included in the buzzRetail solution are buzzMobile with Offline and Online functionality, Assortment Management, Market Segmentation, Display Management, Field Directives and Territory Management. These will be made available both to headquarters staff and field sales teams and accessed over mobile tablets.
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Based in Germany, Danone GmbH business lines are water, dairy products and infant nutrition and this group holds top positions in these divisions. With global brands such as Activia and DanActive, Danone is a provider of health conscious food products in Europe with over 40 percent of global sales generated in this part of the world.
Danone will be deploying buzzRetail in both Germany and Austria. Included in the buzzRetail solution are buzzMobile with Offline and Online functionality, Assortment Management, Market Segmentation, Display Management, Field Directives and Territory Management. These will be made available both to headquarters staff and field sales teams and accessed over mobile tablets.
Related Articles:
Danone Buys Yogurt Toppings Business
Danone Enhances Customer Experience with IBM
Danone Company Optimizes Marketing Services