Seasoned software executive brings full suite of global retail and technology experience to drive the company’s focus on worldwide customer success, AI-powered innovation and growth.
Trade promotion management and optimization is a big challenge faced by all consumer-packaged goods (CPG) companies due to the complexity of tasks involved in the trade promotion lifecycle.
The company received an unexpected surprise when the consumer reaction to its limited-edition Old Bay hot sauce was so strong that its website crashed.
57% of small brands experiencing significant growth said using GTINs/UPCs in their product listings helps customers more easily find their products online.
The grocery chain will be the first partner for Instacart's newest service, Instacart Meals, a grocery meals product that powers ordering, delivery and pickup of made-to-order food.
Packaged goods companies need to build a deeper level of interaction with consumers through personalized offerings and improved omnichannel experiences. An effective product information management system can help.