Contrary to the usual strategies of many top retailers, a new study reveals that consumers are often put off by promises of lowest prices. Read on to find out the significant implications that this research has for retailers and manufacturers.
New this year, CGT's readers rank the top five technology companies that provide software/services for managing and monitoring internal and external social media communications/engagement.
CGT's readers rank the top 10 technology companies that provide a point software solution or a software suite for the cleansing, analysis and integration of downstream data.
CGT's readers rank the top 10 technology providers of a point solution or a software suite for business intelligence (BI), including analytics, data warehousing, etc.
CGT's readers rank the top 10 technology companies that provide solutions for product management, including new product development, formulation, packaging, introduction and launch.
The growth of food waste consciousness, mini-meals, gluten-free products and mainstream veganism top the consumer health trends expected to make headlines in 2013. Certainly, they will each have major implications for marketers and retailers looking to sway consumer opinion in the new year and beyond. Is your company on top of these trends?
2012 was another exciting and transformational year in the consumer goods industry, from Kraft's new name to Kimberly-Clark's record-breaking digital marketing program. Join CGT as we revisit the most-read sales and marketing-centric headlines of the year.