Russ Berrie Focuses on KidsThe company changes its corporate name to reflect its focus on the infant and juvenile industries. Mattel Partners with Make-A-WishMattel continues to work with the Make-A-Wish organizations to grant wishes globally to children related to its American Girl, Barbie and Hot Wheels brands. TerraCycle Travels Overseas The announcement in New York coincides with Think London and UKTI's North American business roadshow entitled the 'Route to 2012'. Campbell Adds New Select Harvest Natural Varieties Building on the success of its Select Harvest line of soups, Campbell's adds five Mediterranean-inspired soups to its portfolio. Sara Lee Deli Launches Social Media Campaign Sara Lee Deli launches a humorous social media campaign designed to connect with and help moms through typical, everyday dramas they face at home. P&G Taps Accenture for Innovative Web Technology Together, the companies created a new solution expected to transform the consumer online experience. Oracle Unveils Newer DSR Platform for CP Companies The latest release is expected to enable companies to leverage external demand data and more. Vantage Point: What glue is holding together your innovation process? By Daniel J. Staresinic, Senior Director, Consumer Products and Life Sciences Siemens PLM Software, Inc. Faberge Delivers New Online Luxury Shopping Faberge and IBM create faberge.com, an online service that helps bring the unique qualities of a luxury brand to the web. PowerReviews Releases BrandConnect for Customer Commitment According to recent findings from the 2009 Community and Social Media Survey by eTailing Group and PowerReviews, brands are more focused than ever on leveraging social tools to connect with their customers. First Previous 722 723 724 725 726 Next Last
