Trade Promotion Management

With recent acquisitions, Bumble Bee Foods LLC's business has grown significantly in North America, providing the organization an opportunity to simplify business processes and to better align sales and marketing.

I don't know about you, but i am happy that they upped daylight savings time a few weeks.

Weighing in on internal transition and external collaboration

Sharp Electronics Manufacturing Corporation of America has saved more than $1.6 million in operating costs using CDC Software's Pivotal MarketFirst marketing automation and lead generation solution.

With recent acquisitions, Bumble Bee Foods LLC's business has grown significantly in North America, providing the organization an opportunity to simplify business processes and to better align sales and marketing.

LeapFrog Enterprises Inc. appoints Nancy MacIntyre to the position of executive vice president of product, innovation and marketing.

Zilliant, a provider of price optimization and management software, and Deloitte Consulting LLP, a professional services firms, form a strategic alliance to provide total price management software and services.

webMethods Inc., a business integration and optimization software company, today introduced webMethods Optimize for SAP, a new business activity monitoring solution for Order-to-Cash and other SAP processes.