Customer Relationship Management (CRM)

Tasty Baking revamps its direct-store-delivery outfit to better serve customers

These leading consumer goods firms and retailers are using pricing software as a powerful tool to gain competitive advantage

Tupperware locks in better sales force communications

Thanks to a robust TPM strategy, Pinnacle Foods supports brand growth in a changing retail environment

As of this writing, much ink is being spilled over Oracle's acquisition of Siebel for $5.9 billion.

What should companies look for when considering a price optimization solution? Leading vendors weigh in

In a world where it seems as though so much undue pressure is being thrust upon the CPG industry by their retail "partners", I find it oddly amusing when many of the CPG executives I talk to are more than happy to discuss the finer points of growing their customers business.

A flexible solution allows Marine Depot to take control of inventory