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Customer Relationship Management (CRM)

  • 2014 Awards Winners: An Introduction

    CGT honors an elite group of consumer goods companies and executives for transformational business and technology initiatives that stand revolutionize their organizations and the industry as a whole.
  • 2014 Awards Winners: Customer Management Award

    CGT honors P&G for building a single system of record for CRM on a global scale with campaign management capability for programs with reporting and analytics.
  • NBTY Gains President from Coca-Cola

    The 25-year consumer packaged goods industry veteran most recently served as Senior Vice President of Strategy, Franchise Relations & Transformation for Coca-Cola North America Group.
  • Worldwide Manufacturing Predictions for 2015

    IDC Manufacturing Insights reveals the top 10 decision imperatives for 2015 and beyond, driven by complex value chains, support for continuing emerging market growth, customer (and consumer) centricity, ubiquitous connectivity and data-driven insights.
  • Mars Promotes Exec to VP of Sales

    In his new role the executive oversees the strategy and execution of its retail management, customer account teams, field sales, customer development, and customer experiences.
  • PepsiCo Appoints Global EVP and CEO, Europe

    The newly appointed EVP, Global Categories and Operations, and CEO for PepsiCo Europe, are expected to further strengthen the companys management team.
  • Nestle Delivers Speed to Insights

    Nestle USA's retail partners have come to expect a high level of insight-driven information to drive growth, not only for the global company's diverse range of consumer products, but more importantly, for the strategies and plans that help grow their categories overall.
  • Global Digital Consumers

    How will your company engage a billion new middle class consumers in emerging markets?
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