Customer Experience

Forget New Normal; Are CGs Ready For the Next Normal?
While it’s crystal clear that the pandemic has accelerated the rate of digital transformation across the industry, nearly two-thirds of consumer goods companies haven’t shifted their channel strategy and consumer interaction model deep enough to confront today's challenges. Learn how today's CGs have been affected by the pandemic in this exclusive survey.
Accelerated E-Commerce: 21+ Trends and Transitions That Will Shape the Industry in 2021
It's never been more important to understand where consumers are spending their time and money, and which trends are influencing their purchasing decisions. Download your complimentary white paper today for insights to help guide critical decisions in the months ahead.
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Essie Taps Into L’Oreal’s AR Tech For Virtual Try-On Services

Nail brand Essie is teaming with L’Oreal’s ModiFace to bring virtual try-on nail salon services to consumers.
A Case for Finding the ROI in Influencer Marketing

As one of the fastest-growing gluten free brands in the US, Schar tapped into a platform to help it discover and grow audiences, build exposure, and collaborate on a wide range of projects.
Tyson Foods Names Donnie King COO in Reorg

Tyson Foods is reorganizing operations and has named Donnie King chief operating officer as part of this.
Crocs Streamlines Image Management Automation

Crocs is automating its image management lifecycle for more engaging, visual-first consumer experiences.
PVH Corp. Snags Trish Donnelly As CEO

In the new position, the former CEO of Urban Outfitters Group will have responsibility for the Calvin Klein, Tommy Hilfiger and Heritage Brands businesses in the Americas and for the global Calvin Klein brand. Get the details.
Tyson Foods: Consumer Behavior Stabilizing Among Pockets of Volatility

In its latest earnings call, the food manufacturer is focused on winning with consumers through sustainability, e-commerce, and health and safety.
Coca-Cola Bottlers Inks Deal to Digitally Transform its Contact Center, Field Services

North American bottlers are expected to be able to deeply connect their contact centers with field service operations and better serve their customers so they can generate profitable growth.
3 Ways CGs Can Increase Online Conversions and Decrease Returns

The behaviors we’ve seen as a result of the pandemic are here to stay and will become part of a more complex relationship with retail. So how can brands lean into these changes to improve the online shopping experience, drive sales and limit returns?

Forget New Normal; Are CGs Ready For the Next Normal?

Accelerated E-Commerce: 21+ Trends and Transitions That Will Shape the Industry in 2021

Essie Taps Into L’Oreal’s AR Tech For Virtual Try-On Services

A Case for Finding the ROI in Influencer Marketing

Tyson Foods Names Donnie King COO in Reorg

Crocs Streamlines Image Management Automation

PVH Corp. Snags Trish Donnelly As CEO

Tyson Foods: Consumer Behavior Stabilizing Among Pockets of Volatility

Coca-Cola Bottlers Inks Deal to Digitally Transform its Contact Center, Field Services

3 Ways CGs Can Increase Online Conversions and Decrease Returns