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Retail

  • Rockstar 'Gears' Up at Walmart

    Rockstar earned upfront merchandising at Walmart by giving the mass merchant an exclusive overlay to a national promotion tying in to Microsoft Studios' Oct. 11 release of Gears of War 4.

  • Staples Names Chief Tech Officer

    Staples promoted Faisal Masud to the newly created role of chief technology officer.

  • New Nordstrom Gift Service Preempts Returns

    Upscale department store chain Nordstrom this season began offering "Product eGifting," a service that lets holiday shoppers choose a gift that can be altered by the recipient.

  • Amazon Makes Drone Delivery Official

    The sky is not a delivery limit for Amazon, which made its first package drop by drone to a test customer near Cambridge, England earlier this month.

  • COO Rises to CEO at Lego

    Supply chain veteran Bali Padda is getting a leg up at The Lego Group as its new chief executive officer.

  • Xbox Dons Blue for Best Buy

    Best Buy teamed with Microsoft Corp. this holiday season to stock an exclusive blue-colored SKU of the manufacturer's new Xbox One wireless video game controller.

  • The View from Wall Street

    Deutsche Bank’s Bill Schmitz reveals what drives valuation in consumer goods and analyzes the impact of pivotal market trends.

  • Foster Future Growth

    Marketers take note: Changing consumer habits, twinned with digital enablement, have fundamentally disrupted the value chain from manufacturer to consumer.
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