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Beverages

  • Keurig Expands Coca-Cola Agreement

    Honest Tea, the nations No. 1 organic bottled iced tea, will be the first brand from The Coca-Cola Company available in K-Cup packs.
  • Anheuser-Busch Converts Fleet to Compressed Natural Gas Vehicles

    The CNG conversion comes as the 2014 football season kicks off one of the companys busiest shipping periods of the year with 17 million cases of beer shipped by the Houston fleet during third quarter.
  • Jamba Juice Supports Business Processes for Growth

    Jamba teams with Capgemini as part of its effort to achieve 10 percent to 20 percent G&A reduction goal and drive accelerated growth.
  • Sam's Club Calls on Small Businesses for New Products

    Sams Club is participating in the event to engage new suppliers, strengthen relationships with local suppliers, and identify new food and beverage products relevant to Sams Club members in the Southwest and Western regions.
  • Latino Shoppers Mirror Habits of American Consumers

    Over the past decade, the food buying habits of Hispanics have begun to mirror those of American consumers as a whole, and U.S. marketers must be aware of various emerging trends if they seek to effectively reach the increasingly influential Latino consumer segment
  • Keurig Shares Soar After Kraft Announcement

    According to Kraft's Executive Vice President and President, Beverages Dino Bianco, this agreement offers the opportunity for expanded distribution across multiple channels, and is another example of Kraft's focus on long-term growth in action.
  • Mike's Hard Lemonade Goes All In on Digital?

    In step with its target consumer, Mike's Hard Lemonade made the decision to trade in its historically TV-dominated marketing strategy for one that's 100 percent digital in 2014. This change will give the brand the opportunity to engage with its target consumers more frequently and be part of the two-way conversation.
  • Southern Wine & Spirits Outsources Fleet Maintenance

    Ryder will provide a combination of Comprehensive Maintenance and Preventive Maintenance services for Southerns fleet of 2,200 tractors, trucks and trailers.
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