Pepsi Kicks Off AR-Enabled Summer on InstagramThe CPG giant started the season a little early by introducing hundreds of themed AR-enabled filters via more than 230 million beverage bottles and cups. Hall of Fame Profile: April CarlisleApril Carlisle, VP, Shopper Marketing, at The Coca-Cola Co., is one of three 2019 selections for the Path to Purchase Institute Hall of Fame. We interviewed her in February at Coca-Cola's headquarters. Mondelēz to Make Packaging Fully Recyclable by 2025 The ultimate goal is a “circular packaging economy” that generates zero net waste, the company said. Coca-Cola Gets into the Kombucha Trade The acquisition of an Australia-based health beverage maker signals Coke's first step into a category that's growing in more ways than one. Coca-Cola Buys Regional Soda Brand The beverage giant expanded its portfolio of up-and-coming brands with New England's Moxie. Nestle, Coke Make Bolder Moves into Coffee Nestlé expands its offerings by becoming Starbucks' retail partner; Coca-Cola dives into the category by acquiring UK-based Costa. Halo Top Leads IRI's 'New Product Pacesetters' The upstart brand's success illustrates the growing influence of small product manufacturers on the consumer goods marketplace. PepsiCo Adds 'Bubly' to the Shelf The flavored sparkling water brand helps the company move toward a healthier, lower-calorie portfolio. Nestle Exec Appointment Boosts Sales Operations Formerly chief integration officer for Nestlé Business Excellence in North America, Tom Smith will now oversee Nestlé Waters North America's U.S. sales operations. Talking Rain, Tata Beverages Strike DSD Alliance The pact brings Tata's Himalayan Natural Mineral Water to the U.S. through the independent Sparkling Ice direct-store-delivery distribution network. First Previous 6 7 8 9 10 Next Last
