One of the key challenges Church & Dwight looked to solve involved phantom inventory — products that incorrectly appeared in the company's inventory system when it wasn't actually on store shelves.
Expanding retail media into interactive streaming environments, the beauty brand is the first to use a native live-shopping feature powered by Amazon Ads on Twitch.
Although quantum computing is still a technology that is very much in its infancy, companies are already recognizing its potential for optimization use cases.