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CPG

  • Looking Ahead

    By the time you read this, academy award nominations have been announced or the announcement is only a few days away.

  • Reader's Choice: Editor's Pick

    While this year's Readers' Choice Awards span 12 solution and service categories, some companies do not fit snugly into any one category.

  • Sara Lee Introduces 100 Percent Whole Wheat Bread

    In a recent survey commissioned by Sara Lee Food & Beverage, 73 percent of consumers incorrectly identified their bread as 100 percent whole wheat when it actually has similar nutritional make-up to traditional white bread.

  • Top 10: Demand Data Analytics

    McNeil Consumer Healthcare, a division of McNeil-PPC Inc., markets over-the counter (OTC) pharmaceutical products, including Tylenol and Motrin IB.

  • Top 10: Business Intelligence

    Brown-Forman, one of the leading producers and marketers of distilled spirits such as Jack Daniels and Southern Comfort, sought to enhance communications and business processes for its employees.

  • Top 10: Trade Promotion Management

    Hormel Foods implemented Siebel Business Analytics and Siebel Consumer Goods to improve trade promotion management, customer relations, productivity, efficiency and effectiveness of marketing investments.

  • Justin Honaman

    Director, Customer Intelligence, Coca-Cola Bottlers' Sales & Services

  • Kellogg Serves Special K "Chocolatey Delight"

    Kellogg Company says it's coming to the rescue of woman looking for an evening snack without the guilt, with new Special K Chocolatey Delight.
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