To err may be human, but innovation missteps are tough to explain to your business partners and C-suite colleagues. Becoming a successful innovator is essential for long-term career success.
Unilever recently commissioned its own study on the topic of sustainability. The primary question at hand: What drives consumers to actually act on sustainability initiatives? Find out here.
For the month of March, the U.S. celebrates the vital role of women in American history, and several consumer goods companies are joining in by showcasing women-focused initiatives across digital innovation, talent, and advocacy.
As a CGT/RIS Executive Council member, Digimarc's Judy Moon taps into some of the emerging tech happening in the consumer goods and retail industries, shifting consumer trends that companies should have on their radar, and tips for better leveraging retail partnerships.
No- and low-alcohol beverages have been a standout category. Here we talk with Jamie Lissette, COO of Athletic Brewing Company about how they leverage consumer insights from their dedicated DTC base.
Southern Glazer’s Wine & Spirits is equipping its field sales teams with new technology so they can spend more time with customers and less time checking product positioning.
Returning in person to the Drake Hotel in Chicago once again, Analytics Unite 2023 will be showcasing top tier executive talent. Learn more about our lineup, featuring Mars Wrigley and GoGo squeeZ, and introducing Tarun Kataria as our co-chair.
Digital native OZNaturals is finding success in its goal to provide affordable, natural skincare products to consumers thanks to investments in its inventory operations.