Joel Warady Named President at Catalina Snacks
Joel Warady has joined Catalina Snacks as president.
Warady brings more than three decades of experience in marketing, sales, operations and strategy within the consumer goods industry. He most recently led the Enjoy Life Foods business for Mondelez International, growing the company as its sales and marketing leader and playing an instrumental role in its 2015 acquisition.
He also serves as chairman of the Chicagoland Food & Beverage Network and a mentor in the Good Food Accelerator program in Chicago.
Founded in 2017 by Krishna Kaliannan, Catalina Snacks makes keto-friendly foods that are sold through more than 5,000 retail locations and online. The company is planning new product launches in 2021 and intends to add more members to its team.
"I have had the good fortune of working closely with Catalina's visionary CEO and founder, Krishna Kaliannan, since he first shared the business plan with me pre-launch," said Warady. "Having gained expertise in ‘special diet’ and healthy-eating lifestyles during my 18-year involvement with Enjoy Life Foods, I'm always on the lookout for companies that have the products and positioning that can yield similar success. Catalina Snacks is well-positioned to be the market leader of the Keto-friendly foods category."
"We are thrilled that Joel is joining Catalina," said Kaliannan. "Joel's experience and no-nonsense approach to leadership will be invaluable in helping us scale the company."
