Data is the new oil and analytics is the refinery — this timeworn phrase continues to hold water, but it’s next-gen analytics taking the driver’s seat in today’s consumer goods industry. We dive into the Retail and Consumer Goods Analytics Study 2020 to put even more context behind the numbers.
The addition of CREMO’s “barber-grade” beard, hair, shave prep and skin care products will complement such other Edgewell brands as Jack Black and Bulldog.
Consumer goods brands with missing attribute data in their product listings create consumer frustration and lost sales opportunities. Learn about the traps that are easy to fall into.
When it comes to developing e-commerce authority, coordination between teams is paramount to success. Learn how NBG Home implemented new solutions to increase results and visibility into its organizational.
From technologies to strategies and everything in between, this year’s class of purpose-driven visionary executives are leading the charge to a more innovative and sustainable future.
With the sudden spike of e-commerce spending, brands must invest in their online presence through improvements in both technology and digital presence.