8 Track Foods = Cool beans!
Sadowsky decided to launch with a line of beans because of how great beans are for health and how they combat climate change. “The way beans are grown actually convert nitrogen from the atmosphere into nutrients that fix the soil rather than depleting it,” says Sadowsky. “It seemed like a great place to start the brand because if we can complete the whole supply chain and keep our carbon footprint small, we can make an impact.”
So even though canned beans have been around for a while, it was time for reinvention.
8 Track Foods launched with a simple product line of three different types of canned beans: classic black beans, dark red kidney beans, and blonde chickpeas. 8 Track Foods products are 100% made in the USA from farming to production and packaging and are certified USDA Organic, vegan, allergy-friendly, and preservative-free.
Launching During a Pandemic
In March of 2020, Sadowsky planned on debuting 8 Track Foods to retail buyers at the Natural Products Expo West Show. Unfortunately, that was right as COVID-19 was declared a global pandemic, and the Expo West show had to be canceled.
“That first month after launching was scary. We had planned on meeting with a number of retailers, but everyone went silent because they were scrambling to figure out the new world order,” shares Sadowsky. “After that first month things really started to turn around, and I give RangeMe 100% of that credit.”
Through the cancellation of Expo West, Sadowsky was able to sign up for RangeMe Premium, which would give her the ability to submit directly to retailers and get RangeMe Verified™ which would increase their visibility with buyers searching for products like hers.
Beans and Beyond
8 Track Foods is introducing the new wave of canned goods from packaging to ingredients. While Sadowsky hasn’t been able to promote her products at in-person events, RangeMe has been able to help boost their visibility with retail buyers looking to introduce a new, more stylish, and sustainable can of beans to their retail shelves.