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Coty Thinks Social, E-Commerce with Latest Deal

Coty Inc. has entered into a partnership with Younique, an online peer-to-peer social selling platform in beauty.

HarperCollins Spreads the Word Via Amazon Alexa

HarperCollins Christian Publishing began testing a new marketing channel this month by providing daily inspirational messages through the Amazon Alexa "intelligent assistant" voice control system.

Cheryl Williams, Chief Information Officer at Wakefern Food Corp., has been named to Shopper Marketing and the Path to Purchase Institute's Hall of Fame. The largest retailer-owned co-operative in the U.S., Wakefern encompasses 356 supermarkets operating under the ShopRite and PriceRite banners i

Upscale department store chain Nordstrom this season began offering "Product eGifting," a service that lets holiday shoppers choose a gift that can be altered by the recipient.

The sky is not a delivery limit for Amazon, which made its first package drop by drone to a test customer near Cambridge, England earlier this month.

Mondelēz International’s Oreo is piloting a more flexible, agile supply chain model this holiday season that lets it have more direct interaction with shoppers.

Sneaker IQ went up a few notches as Under Armour unveiled UA Record Equipped running shoes with automatic tracking capabilities and pre-workout data on muscular fatigue.

Sai Koorapati provided strategic direction and guidance for Callaway Golf while implementing two key business initiatives for the company's digital journey.

A new study finds that 2017 will be a turning point in the customer experience, as brand marketers look to connect, streamline and measure the online/offline journey in unprecedented ways.

Deutsche Bank’s Bill Schmitz reveals what drives valuation in consumer goods and analyzes the impact of pivotal market trends.

As they head into 2017, are consumer brands thinking about how their product offerings contribute to grocery shoppers’ positive experiences?

With internet-based grocery sales expected to hit $18 billion by 2020, Descartes Systems Group and MyWebGrocer have combined on a tool that helps grocery retailers support the e-commerce shopping experience from online purchase through home delivery.

Keeping content consistent across channels is a new challenge for omnichannel retailers. Just ask Walmart. announced the expansion of Amazon Launchpad for Canadian customers.

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