Levi's has been undergoing a digitally focused business shift as it builds out agentic orchestration for its Microsoft-partnered "super-agent" and modernizes its systems.
The modern co-marketing process harkens back to the study of alchemy, which married science and philosophy. Now, brands are working together to combine tech with culture.
In a recent CGT Expert Exchange, we discussed how REX has evolved in recent years and how data and AI are being used by CPGs to integrate real-time signals into their operations.
Because Lipari supplies thousands of retailers with a wide assortment of products, it needed to overhaul its supply chain operations to increase visibility into inventory and demand planning.
He will take to the stage to speak about the foundation companies can establish as they rethink their data strategies for the age of intelligent automation.