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Research Topic

  • IDC Names Head Product Lifecycle Strategies Research

    In this new role, the exec will focus on best practices for creating highly engineered manufactured products using the latest digital technologies.
  • Stores Face the Retail Plague, Close Doors in 2014

    This year stirred up the pot of new store closings, not because the retail industry as a whole is in crisis, but because some retailers have found it difficult (or nearly impossible) to keep up in the fast-moving, competitive retailing environment.
  • The Perks of Integrated Business Planning

    Within the highly competitive branded coffee category, approximately 70 percent to 75 percent of volume is sold on promotion. Today, Massimo Zanetti Beverage USA is effectively using a unified system for trade promotion management and forecasting to capitalize on this huge opportunity.
  • McCormick Snags Former Heinz Exec

    The new executive will lead the largest business unit for McCormick and will report directly to Lawrence Kurzius, President Global Consumer and CAO.
  • Snyder's-Lance Gives into Consumer Cravings

    Snyder's-Lance Chief Marketing Officer Rod Troni reveals how the company is using consumer insights to reinvent the way Americans snack.
  • General Mills Empowers Snack Launches with Connected Innovation

    Since starting its G-WIN open innovation strategy in 2007, General Mills has successfully launched a wide range of new grain snacks developed in collaboration with strategic external partners.
  • New Rules for Shopper Privacy

    IDC Retail Insights releases the results of its 2013 Annual Shopper survey, revealing that nearly two-thirds of consumers worry they don't have enough control over what retailers can know about them. Here are some more of the green lights and bright red lines retailers should abide when it comes to consumer dispositions on this topic of hot debate.
  • Walmart Asks Suppliers to Deliver Supply Chain Innovation

    What does the No. 1 U.S. retailer do when it finds gaps and missed opportunities in its supply chain? It joins forces with CEOs from more than a dozen global companies to pledge new commitments that accelerate innovation. The participating suppliers, including Kellogg, Coca-Cola, P&G, Unilever, General Mills and many more, represent more than $100 billion in sales at Walmart. Find out how this retail giant is using its pull to create change from one end of the supply chain to the other.
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