Research Topic

Only 37 percent of manufacturing business leaders plan to increase hiring in next six months. More than three-quarters don't think the recession will end until 2011 at earliest. Click here to read more about U.S. business leaders' perceptions on the recovery.

According to a new national survey, U.S. companies that use social media primarily to deepen customer loyalty spend almost twice as much on this emerging channel as competitors who use it for brand awareness, customer acquisition and other core marketing purposes.