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Marketing Tactics

  • Nestle Looks at Frozen Food Habits

    The new survey conducted by Nestl reveals how frozen food fits into everyday lives at home and work.
  • Pepsi Launches First New Bottle In 16 Years

    The new bottle is the first iteration of the redesign of the full portfolio currently underway under the stewardship of PepsiCo's Chief Design Officer Mauro Porcini, with additional elements to be rolled out throughout the year.
  • Post-it Brand Announces Mobile Line

    This comprehensive line offers Pockets, Full Adhesive Notes, Flags, Tabs, Notes, Dispensers and Writing Tools in unique new dispensers and product pairings designed for a mobile lifestyle.
  • Jelly Belly Partners for Fashion

    Jelly Belly Candy Company supplied candy to 25 talented pastry chefs and designers through a partnership with the French Pastry School.
  • Fathead Launches Fat Dots

    Now fans can take their team pride wherever they go with Fat Dots a new accessory for the iPhone, iPad and iPod Touch.
  • Red Bull Introduces New Flavors

    The Red Bull Editions flew off the shelves during a six-week retail test last November and December.
  • P&G Markets New Gain Scent

    Procter and Gambles Gain detergent brand introduces new Original Fireworks In-Wash Scent Booster.
  • Post Grape-Nuts Launches New Campaign

    Grape-Nuts also reveals its new Whats Your Mountain? tagline via Everest-themed televisions commercials (the first national TV spots for the cereal in five years), digital advertising, and sampling efforts all across the nation.
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