Social Media

Fashion icon Burberry adjusts its strategy in line with the fact that 40 percent of its digital traffic now comes from a mobile device.

Miller Lite is showcasing Latin music artists by extending the Conciertos Originales music series to Miami. The free-ticketed concert experience will feature J Alvarez and Chino y Nacho.

Frito-Lays Doritos brand is paving the way for mobile-only promotions, according to an article from Mobile Marketer.

Nestle is strengthening its digital innovation presence in Silicon Valley and will move into a new office co-located with swissnex in 2016.

The CIO is emerging as a key leader in driving the digital and marketing transformation required for consumer goods companies to win in todays digital marketplace.

L'Oreal USA today announces an open call for nominations for the fourth annual Women in Digital NEXT Generation Awards to encourage and empower women to pursue careers in the fields of digital marketing, technology and IT.

Holographic Display creates the illusion of a floating advertisement, and can be seen in the aisle, expecting to allow brands to break through the clutter.

Mondelez International partners with Facebook. The collaboration focuses on delivering tailored video content and exploring new models for mobile commerce.