Packaging

The launch marks the most dramatic change in the company's visual identity since 1957.

It was oneof the paint industry's greatest success stories: In 1984, The Glidden Company was the third largest producerin America's paint and coatings industry. And then suddenlyin 1986, the brand literally fell off the map. When AkzoNobel acquired theGlidden brand in 2008, one thing was clear: It had to undergo a holisticre-invention of the Glidden brand and restore it to its former glory.

The new meals offerfresh taste with new steaming innovation; fewer, simple ingredients; and new packaging.

Selected fromhundreds of recipe entries, Katie's Red Carpet Glamour, has earned theprestigious baking title.

A novelapproach to market research called Rapid Innovation Sessions (RIS) allowedKimberly-Clark to quickly create, design and evaluate 67 new product ideas overthe course of just three weeks.

A select group of artisanal growers plant season-appropriategreens and herbs, with select varieties grown in small crops.

Newell Rubbermaid brand rewrites school supply history withthe launch of its new Sharpie Liquid Pencil.

Throughconsumer insights and open innovation, General Mills grew its internationalWanchai Ferry product line into a leader in the growing frozen meals categoryin the United States.