Packaging

The premium chocolatier celebrates its web site with exclusive products, a free shipping offer and gift-with-purchase promotion.

The Award was created to recognize exceptional brands making international sustainability strides in five categories including Green Formulations, Sustainable Packaging, Sustainable Ingredient, Sustainability Pioneer and Sustainability Leadership.

Mars Chocolate North America makes Halloween easy with an assortment of new sweet treats.

The introduction of the Lancaster brand marks a significant milestone for The Hershey Company, and is inspired by Milton Hershey's original confection company, The Lancaster Caramel Company.

The creative reinforces Del Monte's positioning strategy while still addressing unique category dynamics around product segmentation and shopping behavior.

Betty Crocker launches a dozen new baking products in partnership with the Hershey Company.

The new Pepsi MAX ad features Barry Sanders, legendary pro football hall of famer.

The Get Crackin' ad campaign, first launched in September 2007, has quickly become a barometer for social and internet trends.