Packaging

As we enter the second half of the year, the editors of CGT revisited the headiness that you read most. What do they tell us? You love a good list, especially if it predicts consumer trends OR ranks competitive products. Let us know what you think of these articles in retrospect. Did market predictions made ring true? Do the leading products still lead? Did key consumer trends take off or taper off? And what do you expect in the second half of 2013?

More than 200 executives from leading consumer goods and retail organizations worked together to focus on how the industry can bring benefits to consumers through collaborative initiatives. The effort was triggered by the significant changes in society, consumer behavior, the environment and technology. In the end, two megatrends and three action plans emerged.

Burt's Bees charts progress across the brand's social and environmental initiatives, recasts its 2020 goals and highlights an expanded commitment to the health of bees.

The new line of products answers consumer demand for high-quality seafood that tastes fresh and delicious, is easy to prepare and is free of preservatives and gluten.

Committed to the open innovation process, Elmer's invites unique ideas and fresh approaches for its brand segments from suppliers, consumers and other potential collaboration partners.

When consumer feedback consistently showed a preference for even more varieties of flavors and seasonings at Green Giant, the General Mills R&D team turned to its open innovation strategy instead of starting from scratch.

In addition to naming a Senior Vice President, Global Marketing American Fragrances for Coty Prestige, the company filled the newly created role of Senior Vice President Color Cosmetics, Coty Beauty.

Hostess says the cakes will taste the same but that the boxes will now bear the tag line "The Sweetest Comeback In The History Of Ever."