Packaging

The Earthkeepers 2.0 boot is designed for disassembly and recycling for people who want to tread more lightly on the planet.

While economies suffer in the United States, Europe and elsewhere, consumer goods companies, like Coca-Cola, PepsiCo and Campbell Soup, have announced aggressive strategies to grow in developing markets.

The acquisition of Zirh supports P&G Beauty & Grooming's strategy to build the world's premier male grooming company.

Frito-Lay will sell and distribute a new line of meat snacks under the MATADOR by Jack Link's brand, aimed at young adults with action-driven lifestyles.

The "PlantBottle" is fully recyclable, has a lower reliance on a non-renewable resource and reduces carbon emissions, compared with petroleum-based PET plastic bottles.

The new writing essentials are now available in up to 80 percent recycled materials.

The company will introduce its new brand identity through a targeted advertising campaign that hits selected print, broadcast and online outlets.

Jones Soda uses a social network advertising company to create innovative ways to market its products.