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Digital Marketing

  • Truvia Launches National Ad Campaign

    The third largest brand in the U.S. sugar substitute category, Truvia natural sweetener, introduces the new multi-million dollar "Sweetness Stories" print, television, digital and social media advertising campaign.
  • Chef Boyardee Opens Club Mum

    Chef Boyardee, a brand of ConAgra Foods, launches an easy-to-navigate online community for moms to share insider experiences, ideas and helpful hints about family mealtime and other popular topics.
  • 'Tis the Season: Mobile Devices Gain Popularity among Holiday Shoppers

    New survey findings indicate that more than one-fourth of American adults with a smartphone will use these devices to research or make holiday purchases, and that number jumps to 45 percent among young adults 18-24
  • eBay Launches Digital LookBook

    The world's largest online marketplace unveils the eBay Fashion LookBook -- its first ever shoppable, shareable digital style gallery.
  • Walmart Continues E-commerce Growth

    The expansion of 'Pick Up Today' and 'FedEx Site to Store' tests provide more savings and convenience for customers.
  • Jones New York's In-Store Innovation

    The Jones New York section of Macy's will feature a smart store design and offer smart-phone content created to enrich the shopping experience for Jones customers.
  • Unilever Takes Full Accountability

    With 400 brands spanning 14 categories of home, personal care and food products, Unilever touches many people's lives around the globe. Here, the company shares the fundamentals for getting the recall process right, including a powerful tool called the Rapid Recall Exchange.

  • Smirnoff Globalizes Nightlife

    Inan ambitious move set to break new ground in nightlife experiences, one of theworld's leading vodka brands unveils the "Smirnoff Nightlife ExchangeProject".
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