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Digital Marketing

  • Global Thirst

    PepsiCo's Mountain Dew brand launches its first-ever global campaign.

  • Pretzel Crisps' New Website is Taking Shape

    The Pretzel Crisps brand (from Snyder's-Lance) explains how it redesigned its website to deliver on a more engaging user experience.

  • The Online Grocery Race

    Retailers like Whole Foods and Wal-Mart are even joining for a piece of the grocery delivery service category. So, CGT sat down with Richard Demb, CEO and Founder of Abe's Market (named by Forbes as one of The 25 Most Innovative Consumer and Retail Brands) to discuss the growing online grocery shopping trend, and how to differentiate from the competition.

  • A Look Inside Enjoy Life Foods

    Enjoy Life Foods' CMO Joel Warady, is responsible for developing and executing the sales and marketing strategies for the company and its brands. Here, he divulges the strategies needed for successful marketing initiatives.

  • Out With Mass Marketing, In With Mobile

    Data is at the heart of the store of the future. Is your new product marketing ready?

  • Love Your Bread

    The campaign will be supported with print and digital advertising, sampling events, public relations, and social media.

  • Mondelez Partnership Speeds E-Commerce Growth

    After a successful pilot phase with ChannelSight in 20 markets with over 100 retailers, the company is now rolling out the technology into additional regions and markets.

  • IBM and Facebook Team Up for People-Based Marketing

    Facebook joins IBM Commerce THINKLab to help accelerate collaborative innovation for clients.
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