The company expands WhatsInsideSCJohnson.com ingredient disclosure website to provide consumers with even more fragrance information to make informed choices for their families.
PepsiCos North American Beverages insights team has devised a system of apps, experiential activations and quizzes to make the reams and reams of data the company produces internally more digestible.
Mondelez International seeks to re-define the shopping experience by turning to startups, issuing an open call to startups that are disrupting the retail space.
Presented at the 2015 Consumer Goods Sales & Marketing Summit, the second annual award honors the unique and powerful role of todays marketing leaders in the increasingly competitive consumer goods industry.
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