Strategy

New effort to drive operational efficiencies across sales, marketing and finance

The annual New Product Pacesetters report from Information Resources Inc. is an analysis of the most successful new consumer packaged goods brands launched in 2003-2004, plus the factors driving their success and key consumer purchase trends to watch in 2005.

Aligning business and IT strategies, regardless of M&A plans, it's no secret that consumer goods companies are under extreme pressure to reduce costs and increase their revenue.

Henkel Consumer Adhesives sticks to analytics to determine optimal shelf space

I love a good case study as much as the next person but I sometimes forget that underneath all of the technology, best practices and consolidation lies the beating heart of a shrewd accountant.

New research indicates that consumer goods firms do not fully understand how to measure true customer profitability

Wal-Mart, Kimberly-Clark and EPCglobal push forward with RFID and reveal inside tips along the way

Like most consumer goods manufacturers, Thermos is facing increased pressure from its larger retail partners like Wal-Mart, Target and Walgreens to deliver orders faster and more accurately, and to implement new technology standards like radio frequency identification (RFID).